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5 Business-Expanding Benefits of Collaborative Book Publications

Opinions expressed by Entrepreneur contributors are their very own.

Entrepreneurs typically overlook the ability of taking part in a collaborative e-book publication. However, the purpose of writing a lead-generating non-fiction e-book is rising in reputation throughout the entrepreneurial sphere. Unfortunately, whereas most high-achieving entrepreneurs acknowledge the writing of a non-fiction e-book as with the ability to enhance the standing and authority of their enterprise, many stay unfamiliar with how this data might be utilized. All too typically, this lack of know-how (i.e., tips on how to write an efficient lead-generating e-book for his or her enterprise) prevents them from reaping the rewards their well-established firm deserves.


Bongkarn Thanyakij | EyeEm | Getty Images.

The technique of planning and writing a e-book and sending it out into the world tends to really feel — for many who are inexperienced — lengthy and complex. These perceptions are why most enterprise leaders solely think about writing a e-book however by no means absolutely commit. This resistance and self-proclaimed lack of capacity have led book-writing mentors and hybrid publishing homes to change into so extremely sought within the entrepreneurial world. There is a urgent have to information aspiring authors on the perfect methods to realize book-publication objectives.

The void between wanting to jot down and efficiently publishing has created the chance that’s collaborative publications.

So, if you’re an entrepreneur who is aware of their e-book may have the insane lead-generating potential for his or her enterprise however don’t know the place to start out, think about dipping your toes into the writing and publishing waters — with the alternative introduced by collaborative publications.

Related: 5 Strategies to Writing a Book That Will Build Authority

Writing as one writer in a e-book collab mission lets you share your experiences and experience with like-minded entrepreneurs and encourages you to problem your self by producing a value-packed chapter to match these of your friends. And no, a collaborative e-book publication isn’t just a fast repair for checking “published author” off your 2022 bucket record. Instead, it’s all about up-leveling your corporation, constructing your standing as an authority determine in your area of interest, and serving to entrepreneurs (whether or not budding or seasoned) who’re presently experiencing the very ache factors you might be geared up to resolve.

So, let’s delve into what it really means to change into a part of a collaborative e-book publication. Here’s a breakdown of 5 business-expanding advantages, contemplating the fact of the e-book planning and writing course of.

1. Author standing

“I’m an author — and I only wrote one chapter!”

Entrepreneurs and enterprise homeowners constantly search for new methods to market their enterprise. Still, regardless of the wealth of advantages — monetary and in any other case — to be reaped from writing and publishing a e-book, the prospect can really feel overwhelming and daunting.

A e-book collaboration mission permits entrepreneurs to change into printed authors with out investing an excessive amount of time planning, writing, and publishing an entire e-book. Instead, they will earn the authority-boosting title of “published author” by writing just one chapter, which tends to be across the 3,000-word mark — a job that may be accomplished in just a few hours.

2. A shared community

“My network has grown because of all the other authors.”

Sharing your community together with your fellow entrepreneurs and enterprise homeowners can show to be needle-moving and extremely profitable for your corporation — with the identical stated for these entrepreneurs who share their community with you.

With a collaborative e-book publication, as a substitute of solely you and your writer selling and advertising your e-book, all the authors concerned within the mission focus their efforts on pushing the e-book out to their contacts, together with social media buddies and followers, e mail subscribers, podcasts listeners, and so on., to draw in readers and convert them into shoppers.

This shared community of 10–20 authors might be extremely useful, as your dream shoppers could possibly be in a fellow writer’s circle — and will even be your fellow authors.

3. Revenue added to your backside line

“The investment works for itself.”

A well-considered e-book collab alternative will often observe a theme. It might deal with producing enterprise income, for instance, empowering girls, therapeutic trauma, adopting the suitable mindset, and even attaining well being and health objectives, to call only a few. Whatever the theme of the mission, it’s essential to fastidiously promote it to the suitable studying viewers: those that want highly effective tales and methods; those that have to study your expertise and space {of professional} experience; and those that are prepared and prepared and in want of investing within the options you must supply.

Related: Here’s How Writing a Book Can Give Your Brand a Much-Needed Boost

When a collaborative e-book is picked up and browse by a great consumer, the connection with the writer of every chapter is constructed via relatable story-telling and the sharing of golden nuggets on how explicit ache factors might be solved — whether or not solely or just to some small diploma. This transformational journey leads your readers to know, like, and belief you, come to view you because the skilled, and willingly attain out to work with you additional, whether or not via packages and programs, 1:1 teaching, or different bespoke, turnkey options.

4. “International Best Seller” stamp

“I achieved #1 in 12 categories in 7 different countries!”

When a collaborative e-book publication mission is developed and run by a proficient writer, the writer will focus their efforts on attaining International Best Seller standing for the e-book and all its authors upon the e-book going to pre-order after which publication.

With entrepreneurs, enterprise homeowners, coaches, thought leaders, mentors, {and professional} providers suppliers all combating to be heard above the noise of fixed advertising, the International Best Seller standing stamp awarded by Amazon is one technique of standing out amongst your opponents. For instance, if a prospect is evaluating two enterprise coaches, the International Best Selling writer with the professionally printed and globally obtainable e-book will often be acknowledged as extra of an skilled of their area — and that recognition interprets to extra shoppers and enterprise progress.

5. Dipping your toes into the publishing waters

“One chapter proved quite how easy it would be to write a full book.”

Of course, writing one chapter would all the time really feel far simpler and extra manageable than writing a whole e-book, simply as exhibiting up for one podcast episode would really feel infinitely simpler to schedule than a full sequence. Book collabs current an unimaginable “taster experience” of the total book-writing and publication journey.

For these entrepreneurs and professionals who’ve all the time needed to jot down and publish a e-book however speak themselves out of it yr after yr, collaborative publications can present actual perception into planning (blueprinting), writing, and publishing a e-book.

With a proficient publishing home available to offer detailed coaching on tips on how to plan and write the chapter (with some even providing ghostwriting providers), full with skilled groups of structural editors, copy editors, proofreaders, lead-gen consultants, and typesetters, the method can come along with such ease that the writer is left questioning why they’ve been pushing aside writing a e-book for thus lengthy. And with how profitable and business-enhancing a lead-generating e-book might be, dipping your toes into the writing and publishing waters might be all it’s good to encourage you to leap in with each ft.

Related: How to Get Your Book Out of Your Head and Into Reality

Conclusion

Teaming up with different proficient professionals will permit you to supply useful information and actionable takeaways in your readers with out the additional filler or fluff. Writing only one chapter earlier than diving headfirst into the book-writing course of will permit you to convey your experience, experiences, and options immediately, with none pointless deviation, and entice and nurture readers into leads and paying shoppers, thereby serving to to validate the ability of a e-book in your corporation.

As the founder and proprietor of an award-winning hybrid publishing home, Onyx Publishing, which operates globally and has an industry-leading department specializing in lead-generating non-fiction by entrepreneurs, it’s my expertise that collaborative e-book publications are rapidly changing into the stepping stone for entrepreneurs exploring the ability of a lead-generating non-fiction e-book.

Collaborative publications permit high-level entrepreneurs to place themselves as leaders on the middle of their thriving neighborhood and construct upon their neighborhood by connecting with like-minded people and including to their enterprise’s backside line via enhanced publicity and the natural nurturing of readers into shoppers.

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